Skip to main content

Using Strong Authentication to Turn a Negative Experience to Positive

Dec

13

2016

Time to read

Read so far

Written by: 

Entrust

Time to read

Written by: 

Mobile technologies have become more relevant in the payment space and are also now being used to prevent fraud. As technologies transform the way we do business, they open doors to fraudulent activity. With call center, ATM and card not present fraud on the rise, financial institutions need solutions that can provide a hassle-free experience to customers while reducing fraud. Context aware, adaptive capabilities combined with mobile push technology empowers customers to confirm transactions and purchases on their mobile device — which is ultimately a more secure and seamless experience.

Check out this blog post which discusses how strong authentication and the instant issuance of payment cards can help take a negative experience and turn it to a positive one.

Jacquelyn Painter Jacquelyn Painter

Jacquelyn Painter is a product marketing manager for Entrust Datacard where she is responsible for driving product marketing for the authentication platform across all verticals and industries, with a mobile-first approach. Jacquelyn holds a bachelor degree in mass communications from the University of New Mexico.

Facebook