Skip to main content

Entrust Datacard Consumer Authentication “Leads The Pack” in KuppingerCole Leadership Compass




News Room Media Inquiry

News Room Media Inquiry

man on mobile device

MINNEAPOLIS—November 12, 2019 — Entrust Datacard was cited as the Overall Leader in analyst firm KuppingerCole's global 2019 Leadership Compass for Consumer Authentication. The report is designed to help organizations find the technology providers with the best overall product, functionality, innovation and market vision for this category.  

KuppingerCole's comprehensive Leadership Compass compares 21 vendors across several criteria, reflecting varieties of use cases, experiences, business rules, and technical capabilities required by KuppingerCole clients, and anticipated needs for the future. The evaluation model included overall functionality and usability, internal product and service security, size of the company, number of customers and end-user consumers, number of developers, partner ecosystem and licensing models. In addition, KuppingerCole reviewed several functional areas, including APIs, authenticators, fraud and threat intel, mobile security, risk analytics and scalability.

Entrust Datacard was cited as the Overall Leader for its IntelliTrust and IdentityGuard solutions. The report found that Entrust Datacard "leads the pack" in the Overall Leader category, and was in the leaders group in the Product Leadership, Innovation and Market leadership categories. The report notes that:

"eCommerce businesses and other organizations that interact directly with end-users over the web are increasingly looking for better solutions for authenticating those users – and every enterprise should look for vendors with the mix of leadership, functionality, innovation to meet their needs," said John Tolbert, Lead Analyst & Managing Director, KuppingerCole US. "Entrust Datacard commands a large share of the global EMV and PKI markets and has thousands of customers across the globe, serving millions of users, in both the B2C and B2E space. Based on the report criteria, the company should be on the short list for organizations looking for secure consumer authentication capabilities."

"Entrust Datacard is committed to building best-in-class authentication solutions based on intelligent identities, so we are honored to be recognized for by KuppingerCole for leadership in Consumer Authentication," said James LaPalme, Vice President and General Manager for Authentication at Entrust Datacard said. "Organizations are looking for the flexibility to deliver high assurance levels based on their end users" transactions. Our authentication platform delivers extraordinary levels of security and flexibility – allowing customers to select assurance levels based on real-time risk."

To download the KuppingerCole Leadership Compass for Consumer Authentication, visit:

About KuppingerCole
KuppingerCole Analysts, founded in 2004, is a global analyst company headquartered in Europe focusing on Information Security and Identity and Access Management (IAM). KuppingerCole stands for expertise, thought leadership, outstanding practical relevance, and a vendor-neutral view on the information security market segments, covering all relevant aspects like: Identity and Access Management (IAM), Governance & Auditing Tools, Cloud and Virtualization Security, Information Protection, Mobile as well as Software Security, System and Network Security, Security Monitoring, Analytics & Reporting, Governance, and Organization & Policies. For further information, please contact [email protected].

About Entrust Datacard Corporation

Consumers, citizens and employees increasingly expect anywhere-anytime experiences — whether they are making purchases, crossing borders, accessing e-gov services or logging onto corporate networks. Entrust Datacard offers the trusted identity and secure transaction technologies that make those experiences reliable and secure. Solutions range from the physical world of financial cards, passports and ID cards to the digital realm of authentication, certificates and secure communications. With more than 2,500 Entrust Datacard colleagues around the world, and a network of strong global partners, the company serves customers in 150 countries worldwide. For more information, visit