導入事例

Amplify Credit Union Simplifies Instant Issuance Through Cloud-Based Operations

With the help of Entrust, Amplify securely delivers instant payment cards to members while streamlining operations, improving security, and supporting future digital issuance initiatives.

お問い合わせ

Handing a payment card to a customer service representative at a desk with a card printer in the background

はじめに

Amplify Credit Union is a member-owned financial institution focused on delivering convenient, member-centric banking experiences. Instant issuance has long been a key part of Amplify's member service strategy, allowing members to receive debit cards immediately when opening accounts in a branch or replacing lost or stolen cards.

As the organization continued to evolve its payments and card services, Amplify sought to modernize the infrastructure supporting its instant issuance program. The credit union wanted to reduce the operational demands of managing on-premises systems while ensuring a seamless experience for both employees and members.

By partnering with Entrust and migrating to Entrust Instant Financial Issuance as a Service (IFIaaS), Amplify gained a modern cloud-based platform that supports both operational efficiency and future innovation.

課題

Instant issuance has long been an important part of Amplify Credit Union's member service strategy, enabling members to receive a payment card immediately when opening an account in a branch or replacing a lost or stolen card. For members experiencing fraud or unexpected card issues, immediate access to a replacement card can be especially important.

While the member experience remained strong, the underlying instant issuance infrastructure was managed on-premises, creating additional responsibilities for the IT team and limiting operational flexibility. As Amplify evaluated its future technology roadmap, the organization sought a way to reduce infrastructure management requirements while maintaining the seamless issuance experience members had come to expect.

主な課題には、次のようなものがありました。

Ongoing server maintenance: Internal IT teams were responsible for maintaining the servers supporting the instant issuance environment.
Software upgrade complexity: Keeping systems current often required multiple upgrade steps and careful coordination.
Security management responsibilities: Legacy infrastructure required ongoing patching and monitoring to address vulnerabilities.
Need for a future-ready platform: Amplify wanted a modern foundation that could support future digital card issuance and delivery initiatives.

To address these challenges while preserving the member experience, Amplify turned to Entrust to modernize its instant issuance environment through a cloud-based approach.

ソリューション

Amplify migrated from its on-premises Entrust Instant Financial Issuance environment to Entrust Instant Financial Issuance as a Service (IFIaaS), a cloud-based platform that transfers infrastructure management, software maintenance, and security updates to Entrust. The migration allowed Amplify to retain its existing issuance capabilities while reducing the operational burden placed on internal teams.

Working closely with Entrust, Amplify developed a structured migration plan focused on minimizing disruption and ensuring a smooth transition for both employees and members.

Key elements of the solution included:

Cloud-based issuance infrastructure managed and maintained by Entrust.
Comprehensive migration planning with clearly defined milestones, testing activities, and risk mitigation strategies.
Cross-functional collaboration involving IT, operations, and branch stakeholders throughout the project.
Parallel system operation during migration to help ensure business continuity and uninterrupted member service.
Ongoing security and software maintenance handled through the cloud environment.

A key factor in the project's success was the close collaboration between Entrust and Amplify throughout planning, testing, and implementation. By establishing clear communication channels and involving stakeholders early in the process, the migration was completed with minimal impact to daily operations.

From an IT perspective, the move to Entrust IFIaaS has been a significant improvement. We were able to decommission legacy instant issuance servers that carried ongoing security vulnerabilities and eliminate the burden of managing upgrades and maintenance. The transition has simplified operations and allowed our team to focus on higher-value initiatives.

— John Traweek, VP Information Technology, Amplify Credit Union

The Results

Since migrating to Entrust IFIaaS, Amplify has streamlined its issuance operations while continuing to deliver the fast, convenient card experiences its members rely on. The cloud-based environment has reduced infrastructure management requirements and provided greater confidence that systems remain secure and current.

The organization also benefited from a smooth implementation experience, allowing teams to transition to the new environment without significant disruption.

Benefits achieved include:

Reduced IT workload: Eliminated the need to maintain legacy issuance servers and perform ongoing upgrades.
Improved security posture: Cloud-managed updates, patching, and infrastructure support.
Continued instant issuance services: Supports new accounts and lost or stolen card replacements.
Improved access to funds during critical situations: Provides immediate replacement cards when members experience fraud, lost cards, or other unexpected events.
Minimal operational disruption: Supported continuity during migration and deployment.
A foundation for future innovation: Includes potential digital issuance and digital wallet initiatives.

According to Amplify, members and employees regularly express appreciation for the ability to issue replacement cards instantly and securely, particularly during stressful situations involving debit card or account fraud. Immediate access to funds helps members avoid disruption to everyday purchases, bill payments, travel plans, and other important financial needs.

With Entrust IFIaaS now in place, Amplify is well positioned to continue modernizing its card services while supporting future growth and innovation.

将来を見据えて

Amplify views cloud-based issuance as an important foundation for future innovation. The credit union is exploring digital issuance capabilities that would allow members to receive immediate access to cards through digital wallets, particularly in lost or stolen card scenarios where visiting a branch may not be convenient.

The organization is also evaluating future integrations that can further connect online account opening, digital banking, and card issuance experiences to create a more seamless member journey.

With Entrust IFIaaS in place, Amplify is continuing to modernize its card services strategy while maintaining a strong focus on convenience, security, and exceptional member service.