Chipper Cash, 고객 온보딩 시간 35% 단축 달성
Chipper Cash is fostering financial inclusion by allowing over 4 million users to easily send and receive money with free local transfers and the lowest cross-border rates across seven African countries — Ghana, Uganda, Nigeria, Tanzania, Rwanda, South Africa, and Kenya and the US and UK. The company also offers crypto and stock investing, prepaid visa cards and the ability to send airtime and data bundles to other Chipper customers across Africa.
reduction in time to onboard a customer powered by AI-driven identity verification
automation rate for verifying customers for increased operational efficiency at scale
도전
Chipper Cash are on a mission to enable safe and secure financial services for underserved communities, driven by the belief that sending money back home or across town should be a pain-free experience for everyone in today’s modern digital economy.
Traditional money transfer options available in Chipper Cash’s core markets create unnecessary friction, due to complex, cumbersome, and expensive processes. The Chipper Cash team experienced these challenges first-hand, and set out to help people just like them overcome the challenges associated with sending money to friends and family. Chipper Cash is today offering an app-based service that provides a fast, free, and seamless way to send money abroad.
From day one, Chipper Cash knew their focus was to be the best money transfer company. They were not interested in becoming identity experts, and knew finding a proven and reliable identity partner was essential to help Chipper Cash meet both their compliance needs and their customer expectations at account creation. They believe that “signing up for the service should be as easy or easier than using the service itself”.
Chipper Cash needed an experienced identity partner capable of stopping fraud techniques such as synthetic IDs. And they wanted a partner that could process a variety of documents across the African market at scale.
해결책
Chipper Cash selected Entrust as their identity provider to ensure the onboarding experience for their customers is efficient, compliant, and friction free. Beyond meeting KYC requirements and stopping fraud, they wanted the sign-up process to be a best-in-class experience for their valued customers. With over 3 million users and growing, it’s imperative for Chipper Cash to provide a fast and pain-free experience for every customer.
The ability for Chipper Cash to integrate Entrust into their existing workflows through our image capture SDK vastly accelerated time-to-market, while reducing the burden on their development team. Chipper Cash has deployed a number of Entrust services to meet their needs, including our ID and Selfie Checks, Identity Record, and OCR Autofill.
Onfido(현재 Entrust의 자회사)와의 파트너십을 통해 신규 고객에게 프리미엄 온보딩 경험을 제공하는 동시에 엄격한 KYC 요건을 충족할 수 있었습니다. Onfido의 거대한 신원 확인 규모 덕분에 당사의 전략적 성장 목표 달성이 가속화되었으며, 현재 매일 40,000건 이상의 신원 확인을 지원하고 있습니다.
Hasan Luongo, Chipper Cash 글로벌 마케팅 부사장
The Results
The word is out and new users are flocking to the extraordinary experience and service Chipper Cash provides at the rate of 40,000 new users per day.
Entrust’s identity verification technology is streamlining operations, confidently adding new users, and accelerating the approval workflow process. With Entrust, Chipper Cash reduced the time to onboard and verify a customer by 35%, to just a few minutes, helping the business grow in line with their ambitions.
Chipper Cash work tirelessly to ensure the customer is always put first and treated with empathy. With Entrust, Chipper Cash puts their customer-first mantra in motion by enabling a Real Identity approach: using a document and a selfie to validate that a customer is truly that customer, rather than relying solely on credit data with poorer coverage.
Flexibility is key for Chipper Cash in order to capture a holistic view of their customers. Integrating a blend of Entrust services that include an ID Check, a Selfie Check, Identity Record Check and more helps Chipper Cash make more intelligent decisions about when to enable access for their customers. With Entrust, Chipper Cash are automating 95% of the customer verification process, setting them up for scale.
Chipper Cash is well on the way to fulfilling their goal to enable customers to send and receive money across Africa in a seamless and friction-free way. By treating their customers as people first, Chipper Cash are revolutionizing the way money is transferred across borders.