In the rapidly evolving financial landscape, the shift toward flat card technology represents a significant leap forward in meeting modern consumer needs and preferences. Our recent webinar, now available on demand, sheds light on this transformation, featuring insights from flat card technology experts Denise Stewart and Jacky Nickelson.
Key Shifts and Developments
The webinar highlighted the global adoption trends of flat cards, emphasizing their growing prevalence in North America, Europe, Asia Pacific, and the Middle East. Flat card technology not only offers enhanced durability and design flexibility but also aligns with the increasing demand for environmentally friendly card stocks, such as recycled plastics and PET substrates.
A focal point of the discussion was the evolution of card design to cater to modern consumers. Flat card personalization technologies, such as UV-curable and drop on demand printing, enable issuers to create cards that are durable, functional, and – most importantly for some customers – visually appealing. These technologies allow for a wide range of customization options, from card orientation and font selection to the integration of unique security features.
We also discussed the importance of flat card technology in maintaining market leadership and brand differentiation. Issuers adopting flat card technology have witnessed significant growth, with many leveraging this opportunity to refresh their brand image and connect with consumers on a new level.
Implementation Best Practices
We provided valuable insights into the best practices for transitioning to flat card technology. The team emphasized the importance of considering card substrates, the impact of chip placement on card design, and the benefits of UV-curable technology for enhancing card durability without compromising design integrity.
The transition to flat card technology is not just a trend but a strategic move toward innovation and sustainability in the financial sector. As highlighted in the webinar, embracing this technology offers numerous benefits, from enhanced consumer engagement to brand differentiation and environmental sustainability. Entrust remains at the forefront of this evolution, supporting issuers in navigating these changes with innovative solutions and expert guidance.
The Entrust Central Issuance solution offers efficient, high-volume card issuance and delivery solutions. Our modular systems provide scalability, streamlined integration, and top-tier performance. As a trusted solutions provider, we invest continuously to meet our customers’ needs.
The Entrust Instant Financial Issuance solution enables financial institutions to be able to instantly Issue debit and credit cards. Give your customers the freedom to pay anytime, anywhere, any way – with instant card issuance and instant purchasing power.
For more insights from the webinar, watch the on-demand recording now.
