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What are Verified Mark Certificates?

Verified Mark Certificates (VMCs) are digital certificates that enable organizations to display their registered trademark logo in the avatar slot alongside outgoing emails.*

Our VMCs adhere to the specifications of BIMI (Brand Indicators for Message Identification) and help your emails stand out and get noticed in a crowded inbox while protecting them against fraud through DMARC’s anti-spoofing technology.

It’s simply the smartest way to send emails.

* Displays on Gmail and other email service providers that support BIMI.

Learn more:

Entrust Verified Mark Certificate (VMC)
What is a Verified Mark Certificate (VMC)?
The Top Three Reasons to Use Verified Mark Certificates (VMCs)
How do BIMI and VMC Work Together?

How to add your logo to an outgoing email

VMCs boost email engagement**

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+21% increase in open rates positively impacts both transactional and promotional emails.

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+18% increase in brand recall after a five-second exposure – and the stronger the brand, the higher the recall increase.

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+34% increase in purchase likelihood, indicating a better ROI.

** Report: Consumer Interaction with Visual Brands in Email, June 2021. All results shown are averages.

Benefits

Brand

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More brand impressions

Increase the number of brand impressions by displaying your logo alongside every email.

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Elevated brand reputation

Build customer confidence with a tech-savvy, security-conscious approach to email communications.

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Increased email engagement

VMCs help your emails stand out in a crowded inbox, boosting open rates, brand recall, and purchase likelihood.

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What are Government Mark Certificates?

Government Mark Certificates are digital certificates that enable a government agency or department to display their authorized logo in email communications as per BIMI guidelines.

Entrust verifies the logo has been granted by a statute, regulation, treaty, or other government action and the agency or department is authorized to use that logo

DMARC Partners

You can check your DMARC status with any of these service providers:

Resources

Contact Sales

Fill out this form to contact Sales to discuss your VMC requirements.

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