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What are Verified Mark Certificates?

Verified mark certificates (VMCs) are digital certificates that enable organizations to display their registered trademark logo in the avatar slot alongside outgoing emails.*

VMCs help your emails stand out and get noticed in a crowded inbox while protecting them against fraud through DMARC’s anti-spoofing technology.

It’s simply the smartest way to send emails.

* Displays on Gmail and other email service providers that support BIMI.

Learn more:

Overview Video (1:14)

Watch this short video to see how VMCs can help you make a strong impression, improve open rates, and build consumer confidence – all while reducing email forgery.

VMCs boost email engagement**

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+21% increase in open rates positively impacts both transactional and promotional emails.

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+18% increase in brand recall after a five-second exposure – and the stronger the brand, the higher the recall increase.

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+34% increase in purchase likelihood, indicating a better ROI.

** Report: Consumer Interaction with Visual Brands in Email, June 2021. All results shown are averages.

How to add your logo to an outgoing email

Benefits

Brand

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More brand impressions

Increase the number of brand impressions by displaying your logo alongside every email.

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Elevated brand reputation

Build customer confidence with a tech-savvy, security-conscious approach to email communications.

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Increased email engagement

VMCs help your emails stand out in a crowded inbox, boosting open rates, brand recall, and purchase likelihood.

DMARC Partners

You can check your DMARC status with any of these service providers:

Resources

Contact an Expert

Fill out this form to have an Entrust VMC expert contact you to discuss displaying your registered logo on emails.

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