Monday, 29 November 2010 is Cyber Monday. What is Cyber Monday you might ask? Personally I had to get my terms straight between Black Friday, Cyber Monday, and Black Monday. Here’s a short refresher:
- Black Friday is the Friday after the US Thanksgiving holiday when the Christmas holiday shopping season unofficially kicks off. It’s called black, because this is the time of the year when retailers finally start making a profit and come into the black.
- Cyber Monday is the Monday after Black Friday when all of the window shoppers start making their purchases online.
- Black Monday has nothing to do with Black Friday or Cyber Monday. In fact there have been many Black Mondays. The most significant of this generation was Monday, 15 October 1987, the largest one-day percentage decline recorded in stock market history.
Cyber Monday has become somewhat of a self-fulfilling prophecy. It has been deemed to be one of the biggest online shopping days of the year, so it has become one of the biggest shopping days of the year. Online retailers promote Cyber Monday. There are even Cyber Monday specific shopping sites such as cybermonday.com and cybermonday.net.
Now some words of advice for those taking advantage of Cyber Monday online deals:
- Be careful with your personal and credit card information.
- Don’t shop from Wi-Fi hotspots as you never know if someone with Firesheep may be lurking about.
- Make sure that when it comes time to check-out that your information is being provided over SSL.
- Look for SSL trust indications such as the security lock icon in the browser chrome (not within the webpage), the https prefix in your address bar, or best of all, look for the EV SSL green security indicator.